Build unique app, release it in the App Store, get thousands of downloads. This scenario was popular in the first years of the mobile market. There were a little group of mobile application developers. It was quite easy to get noticed by potential users. However, nowadays this
3… 2… 1… Launch. You worked on your app for a long time and it is finally released in the App Store. Millions of users, fame, interviews with prominent bloggers, lots of money, lunch with Jony Ive – all dreams will come true in a moment.