Nowadays, a static app UI design is not enough. The Motion Design is no longer future of the UX Design. It is an essential element of digital product creation. If you are designing animations and interactions you should know how to prepare Motion Design Specification for
Why do we fall? So we can learn to pick ourselves up. Alfred (Batman Begins) Your first design concept will probably fail. This may be a surprise for you, but this is a good thing. The validation of the ideas and learning from mistakes is a
If I had asked people what they wanted, they would have said faster horses. Henry Ford Try to observe people and deduct their needs. Do not ask them what they want, because answers will not have real value. Only questions that will give you a sort of
If you think good design is expensive, you should look at the cost of bad design. – Dr. Ralph Speth Good design may be expensive, but it is one of fundamental business values. In the end, greatly crafted solutions generates much more income than ones who’s founders did
The needs of the many outweigh the needs of the few. -Spock When you design application first solve needs of the majority of app’s users. Well prepared personas will help you with this task. However, you should also remember about the rest of your users. Even Mr.
Everybody lies. – House M.D. If you will ask people how do they use the application, or how they imagine a perfect solution – you will hear many opinions. However it is almost sure that majority of them will not be the truth. People use products in
It’s very easy to be different, but very difficult to be better. – Jonathan Ive When you want to build successful product do not try to make it just different from competitors. Your product must have some advantages over them. It is hard to figure out one,